--- title: "How we work: from first call to expert review" description: "Where AI fits in at AEVA Digital, from the first call to expert review, and why AEVA's experts answer for the results for every practice, whatever the plan." url: https://aevadigital.com/how-we-work --- 1. [Home](/) 2. How we work Our approach # How our team works with you Growth takes design, automation, SEO, paid ads and conversion work moving together, and AEVA's experts carry the founders' context across all of it, with AI giving them the hours to move fast. AEVA Digital is a provider of marketing services and practice software for med spas, plastic surgeons and dermatologists. [Book a demo](/book-a-demo) ![Bill Wendler](/_astro/aeva-team-bill-wendler-studio.DtPYUG9Q_RCJDf.webp)![Alex Fa](/_astro/aeva-team-alex-fa-studio.BZnTZ418_ZEj5TG.webp) ![Boris Pavlovic](/_astro/aeva-team-boris-pavlovic-studio.Cqv7173D_Z11fJ1p.webp) ![Dusan Curcic](/_astro/aeva-team-dusan-curcic-studio.CzO8kVMD_ZK4Gfk.webp) ![Ana Muntianu](/_astro/aeva-team-ana-muntianu-studio.U1_VRPHP_149uQf.webp) ![Miroslav Simic](/_astro/aeva-team-miroslav-simic-studio.Dd-jt5NO_Xh1dE.webp) ![Carrie Stanton](/_astro/aeva-team-carrie-stanton-studio.BxBQZmF4_lVPhu.webp) ![Adam Green](/_astro/aeva-team-adam-green-studio.DYH465t-_reuyB.webp) ![Thomas McFadden Jr.](/_astro/aeva-team-thomas-mcfadden-studio.Bs4O6YpF_Z1nw1I1.webp) ![Maria Bozic](/_astro/aeva-team-marija-bozic-studio.YTFkIQS0_ZADID1.webp) ![Lucky Laketic](/_astro/aeva-team-boris-laketic-studio.DhFLh7eQ_Z23tyoQ.webp) ![Isidora Beric](/_astro/aeva-team-isidora-beric-studio.nz4O3naw_f9VPT.webp) ![Jovan Lakovic](/_astro/aeva-team-jovan-lakovic-studio.Biw-ENO4_1tCAY9.webp) ![Teo Mocanu](/_astro/aeva-team-teodor-mocanu-studio.imoKiV4d_25MnNb.webp) ![May Pina](/_astro/aeva-team-may-pina-studio.BMm5Yoco_1eApyv.webp) ![Svetlana Vucic](/_astro/aeva-team-svetlana-vucic-studio.DLhvaxcy_Z23AAxM.webp) ![Peter Purac](/_astro/aeva-team-petar-purac-studio.DF8rKdTs_WVQan.webp) Dozens of experts, one system. Where AI fits in ## From first call to expert review Here's what the AI handles at each step, and what people handle. - ### Enquiry Practice OS records and transcribes every call, then attaches it to the right contact. Your team answers texts, calls, Messenger and Instagram DMs from one inbox. ![A Practice OS patient record on the contact card tab for a demo patient, with an upcoming lip filler consult, billing and payments, memberships, loyalty points and clinical info on one screen.](/_astro/practice-os-contact-card.BYsZa07A_ZcStSh.webp) Practice OS, contact card. Demo data. - ### Follow-up AI call intelligence writes a plain-English recap of each call and suggests a next step. Your team assigns follow-up tasks with reminders, so follow-ups don't slip between shifts. ![A Practice OS call detail for a demo patient asking about lip filler: the recording, the full transcript, an AI recap, caller sentiment, a call score of 88, key moments, the follow-up tasks done after the call and a recommended next step.](/_astro/practice-os-call-detail.CpU75Ez8_ZECE6r.webp) Practice OS, call detail. Demo data. - ### Booking AI call intelligence shows what patients keep asking for and where booking opportunities are slipping by. Your team gets an alert the moment a patient books, cancels or arrives. ![The Practice OS patient app booking flow: a microneedling service, a provider, an October date and a 5:15 PM time picked for a demo patient.](/_astro/practice-os-mobile-booking-flow.BJhsl_9h_Z18iFBX.webp) Practice OS patient app, booking flow. Demo data. - ### Expert review AI call intelligence gives coaching scores that show how each call was handled. On Growth Engine plans, AEVA's experts manage your ad accounts. ![The Practice OS ads and ROI report, with revenue by campaign.](/_astro/practice-os-ads-roi.BkOdUN8o_1fRer5.webp) Practice OS, ads ROI. Demo data. Ownership ## People own the results Experts answer for the results, and the AI cannot make things up about your practice. Every practice works directly with an AEVA expert, whatever the plan. [Book a demo](/book-a-demo) ### Who owns what Direct expert access - Your Growth Engine marketing AEVA's experts run the marketing services your plan covers. - Your Practice OS setup AEVA builds it around how your practice runs. Who's behind it ## Built by people who've done it As Zwivel’s COO, Scott Kera built its plastic surgery platform, and Jeff Woodrow scaled his own med spa. - 10+ years in aesthetics AEVA’s team has worked in aesthetics for more than a decade. ![Scott Kera](/_astro/scott-kera.D7dIxJQ6_1gaT1N.webp) ![Jeff Woodrow](/_astro/jeff-woodrow._e4joM20_1VhJEF.webp) ![Justin Gottlieb](/_astro/justin-gottlieb.Ba6w9cGT_KJltE.webp)AEVA’s team - 1M+ patients a month As COO of Zwivel, Scott Kera built an idea into a product, revenue and a plastic surgery platform. Over 1 million patients a month visited it (founder-⁠reported). ![Scott Kera](/_astro/scott-kera.D7dIxJQ6_1gaT1N.webp)Scott Kera - 10,000+ hours Scott Kera has 10,000+ hours of hands-on AI work since before GPT-4, and tests the leading models. ![Scott Kera](/_astro/scott-kera.D7dIxJQ6_1gaT1N.webp)Scott Kera - His own med spa Co-founder Jeff Woodrow scaled his own med spa after seeing the results AEVA was getting for clients. ![Jeff Woodrow](/_astro/jeff-woodrow._e4joM20_1VhJEF.webp)Jeff Woodrow Why it's modular > AEVA swaps in the best model for real-time voice, video, images and language as better ones ship, because every part of the system is modular. Scott Kera tests the leading models. Every part of AEVA's system is modular. When a better model ships for real-time voice, video, images or language, AEVA can swap it in. ## Key facts Products Practice OS andGrowth Engine. Founded 2021 - ### Offer Every Growth Engine plan includes Practice OS, and Practice OS can be bought on its own. - ### Security AEVA is HIPAA compliant. AEVA signs a Business Associate Agreement (BAA) with every customer at sign-up. - ### Team access Every practice works directly with an AEVA expert, whatever the plan. - ### Integrations Practice OS connects with many of the systems practices already use, including EMRs. - ### Ad spend AEVA manages your ad accounts, and the ad platforms bill your practice directly for ad spend. - ### Contact sales@aevadigital.com1-833-4-MYAEVA FAQ ## Your questions, answered Answers on how AEVA works, what setup involves, your patient data and the systems you already use. Is AEVA an agency or a software company? We offer digital marketing services and software. We use experts and agentic AI to deliver what only a founding team or the best people at a company can. That is why most agencies' quality and speed drop the further you get from the founders. We sell Growth Engine marketing and Practice OS software. [Compare agency and software](/compare/agency-vs-software) Will AEVA work with my current systems? AEVA can replace the scheduler, the charting tool and the point of sale, or connect with the systems a practice keeps, including EMRs. Practice OS can also connect to other platforms through webhooks. Does AEVA train on patient data? AEVA never uses patient data to train AI models. Practice OS also has role-based permissions across your team and two-factor authentication options. [Security at AEVA](/security) What does setup involve? Setup starts when you sign up and send your business details for texting. You meet AEVA's team on how your practice runs, so AEVA builds to it. After training, you're ready. How soon can my practice start? You can start right away, and texting can take up to a week to switch on. Migration means moving your patient list and appointment history onto AEVA. You or AEVA's team can import it. Try - [Do you work with dental offices?](/contact?q=Do%20you%20work%20with%20dental%20offices%3F) - [How fast can we launch?](/contact?q=How%20fast%20can%20we%20launch%3F) - [How does Practice OS connect to my EMR?](/contact?q=How%20does%20Practice%20OS%20connect%20to%20my%20EMR%3F) ## See how it works for your practice AI in Practice OS records and recaps your calls, and AEVA's experts answer for the results. Book a demo to see how that works in your practice. [Book a demo](/book-a-demo) [sales@aevadigital.com](mailto:sales@aevadigital.com) [1-833-4-MYAEVA](tel:+18334692382)