Buying guide
Need patients? Hire marketing. Need the practice to run better? Buy software. Need both? Pick one partner on one record.
The criteria
Ask these five questions before you sign with anyone, and see how each setup answers.
| Criteria | Agency plus separate software | One partner on one record |
|---|---|---|
| Coordination | You're the go-between, passing updates from your agency to your software vendor and back. | AEVA runs your marketing and provides your software, so you're not stuck relaying messages. |
| Accountability | When bookings dip, the agency can point at the software, and the software at the agency. | Experts answer for the results. One team owns the path from the ad to the booking. |
| Data movement | Leads often get synced or retyped between the agency's tools and your booking software. | Both products share one record, so you can trace revenue to the campaign that earned it. |
| Operating effort | Your staff juggle separate logins, contracts, invoices and reports for each vendor. | Your staff work in Practice OS, and an AEVA expert handles the marketing side. |
| Switching | You can swap the agency or the software on its own, without touching the other. | You'd change both at once, though Practice OS can be bought on its own. |
Why one partner
So we built their know-how into the system, and gave them time back to test and improve.
Dozens
of marketing and AI experts on our team
Every
Growth Engine plan includes Practice OS
1
record your ads and software share
2
products, and Practice OS can be bought on its own
Growth Engine plans
Every plan
Every plan
Every practice works directly with an AEVA expert, whatever the plan. AEVA is HIPAA compliant.
Practice OS Practice OS can be bought on its own.
Growth Engine Every Growth Engine plan includes Practice OS.
Honest fit
If your agency's doing a good job, keep them. Practice OS can be bought on its own.
When you need both
When one side already works
FAQ
These come up a lot when owners weigh an agency against software.
AEVA is one partner for marketing and software. Its experts run your marketing, and every Growth Engine plan includes Practice OS. Every practice works directly with an AEVA expert, whatever the plan.
How AEVA worksYes. Practice OS can be bought on its own, so you don't need a Growth Engine plan. If your agency's doing a good job, keep them.
How to choose med spa softwarePractice OS connects with many of the systems practices already use, including EMRs. Practice OS can also connect to other platforms through webhooks. Email sales@aevadigital.com to ask about yours.
AEVA manages your ad accounts, and the ad platforms bill your practice directly for ad spend. That's because ad networks can flag accounts paid on someone else's card.
AEVA is HIPAA compliant. AEVA signs a Business Associate Agreement (BAA) with every customer at sign-up. Practice OS also has role-based permissions and two-factor authentication, so you control who sees what.
Every Growth Engine plan includes Practice OS, so your marketing and software share one patient record. If you only want software, Practice OS can be bought on its own.
Book a demo
