Plastic surgery marketing and consult software
AEVA's experts run your marketing, and Practice OS keeps consult photos, follow-up and checkout on one record.
Follow the consult
One surgical patient, from ad to checkout
- Lead from a Meta ad
- Consult booked online
- Paid at checkout
Runs on
Lands on
Her patient record
Chloe Ansel
Contact created by the “Breast augmentation” ad
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Oct 6 Tue
First touch
Consult request with photos and a budget
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Oct 6 Tue
Consult
Virtual consult booked, $500 deposit
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Oct 28 Wed
Checkout
Breast augmentation balance $9,300, Visa ending 7731
Attributed revenue
$9,800
Plastic surgery marketing
What is plastic surgery marketing?
Plastic surgery marketing is how a practice gets found by people thinking about a procedure, and then gets them in for a consult. Search, paid ads, social media and reviews do most of that. Then there's follow-up, and leads can go cold there. A patient might consult and wait months before picking a surgery date, so your team has to keep in touch. You'll also see it called plastic surgery digital marketing or plastic surgeon marketing.
With AEVA, the marketing and the consult workflow share one patient record. AEVA's experts run Growth Engine, and Practice OS keeps the photos, follow-up and checkout on that record.
- Growth Engine
- Practice OS
- Lead from a Meta ad Source ad saved on the record
- New contact in Practice OS With photos and a budget
- Consult booked online Deposit taken at booking
- Visit charted Consent signed and locked
- Paid at checkout Revenue tied to the ad
Built for consults
From request to checkout
One consult, one record
As COO, Scott Kera built Zwivel from an idea into a product, revenue and a virtual consult platform that over 1 million patients a month visited (founder-reported). For example, here's a consult in Practice OS, with demo data. A patient sends a virtual consult request with photos, a budget and a deposit, and books the consult. Then the cosmetic surgery follow-up sequence keeps in touch until they reply. When they pay at checkout, it's all on the same record.
See virtual consults 
Problems and answers
Consults don't always turn into surgery
AEVA answers thin consult requests, cold leads, lost searches and scattered photos and consents.
Your surgeon's time goes to consults that were never ready to move forward.
Practice OS takes treatment selection, image upload, budget input and deposit collection in the virtual consultation. It also checks room availability at the time of booking.
Scheduling
Follow the consult
One surgical patient. From ad to checkout.
One patient record carries this surgical patient from the first ad to the consult, procedure checkout and surgery day. It's an example in demo data.
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Ad click
Growth EngineYour Meta ad's tracking parameter tags their contact with the ad that brought them in.
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Consult request
Practice OSThey send a virtual consult request with photos, a budget and a deposit, and book the consult.
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Consult follow-up
Practice OSThe cosmetic surgery sequence runs timed steps, branches by their answers and stops once they reply.
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Checkout
Practice OS and Growth EngineThey pay at checkout, and Practice OS ties that revenue back to the ad that brought them in.
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Surgery day
Practice OSYour team charts the procedure. Consent is signed and locked, and before-and-after photos sit on their profile.
Who AEVA fits
Built for practices that sell through consults
AEVA fits plastic surgery practices that sell elective procedures through consults. Practice OS comes with every Growth Engine plan, or on its own.
Read the transcript of Dr. Thomas McFadden of Advanced Cosmetic Surgery on working with AEVA
So whenever you use any new system, any new method, you always have reservations. You're nervous. Is it going to work? Am I wasting my money? Am I wasting my time? So that all goes through your head, and that's normal.
And it's really very automated, it's very easy, it's step by step. There's very little thinking involved, although I have some good staff, but they are prompted to go to the next step just by the nature of the system.
The thing I like most about the AEVA system is that you don't have to babysit it all the time. I mean, you, you can get inquiries that build up overnight. Okay, they're all sitting there on your system waiting for you to answer them in the morning.
Working with the AEVA guys, the cordial nature is really impressive. I mean, they really are very friendly. They really seem to want to help us here.
They don't just take your money and run. They really want to make it work for you and that, that was very evident from the beginning.
A good fit for you
You'll recognize your practice in at least one of these.
- You want consult requests that arrive with photos and a deposit
- You want one partner for marketing and software
- You want Practice OS included with your marketing
AEVA's team has worked in aesthetics for more than a decade.
Book a demoA better fit elsewhere Businesses outside aesthetics, wellness and healthcare
Key facts
Products
Practice OS andGrowth Engine.
Founded 2021
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Offer structure
Every Growth Engine (digital marketing) plan includes Practice OS.Practice OS can be bought on its own.
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Security
AEVA is HIPAA compliant.AEVA signs a Business Associate Agreement (BAA) with every customer at sign-up.
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Team access
Every practice works directly with an AEVA expert, whatever the plan.
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Virtual consults
Treatment selection, image upload, budget input and deposit collection.
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Ad spend
AEVA manages your ad accounts, and the ad platforms bill your practice directly for ad spend.
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Contact
sales@aevadigital.com1-833-4-MYAEVA
FAQ
Before you choose Practice OS
Quick answers for plastic surgery practices.
Do I need a plastic surgery marketing agency and separate software?
No. AEVA's experts run your marketing through Growth Engine, and every Growth Engine plan includes Practice OS. You get one partner for both.
Agency or softwareHow does AEVA handle reviews for a plastic surgery practice?
Practice OS sends review requests, monitors reviews and replies to reviews, all from the same software your team uses for patient records.
Can patients send photos before a consult?
Yes. Patients can upload photos with their virtual consult request, and your practice can make image upload required before they book.
Who owns the ad accounts?
AEVA manages your ad accounts, and the ad platforms bill your practice directly for ad spend.
Bring your practice and marketing together
AEVA's experts run your cosmetic surgery marketing, and Practice OS runs each consult on the same patient record, from the first ad to checkout. Book a demo to see it run in Practice OS.
Book a demo